It’s going to be a high-tech holiday season.
Whether you are buying a mobile device for a loved one or browsing online stores on your tablet from the comfort of your couch or using your smartphone to comparison shop while you cruise the mall, technology is taking holiday shopping into the 21st century.
Consumers who dread the crowds of brick and mortar holiday shopping increasingly are using the Web to look for deals and compare prices. Mobile apps also can help consumers search and identify the item they want, determine its availability and locate the most convenient place to pick it up or have it delivered. Additionally, new mobile couponing apps often offer local deals.
“High-tech shopping is a growing trend in several 2011 holiday shopping surveys as 46 percent of consumers plan to make mobile purchases of everything from clothes to gift cards this holiday season,” said Joe Erdeman, president of Assurant Solutions’ extended protection solutions business. “Shoppers surfing their smartphones also will look for great deals on high-tech devices with 36 percent of shoppers planning to purchase one or more gadgets for friends and family during the holiday season.”
Whether you are giving or receiving these high-tech gadgets, it is important to remember that these devices are significant financial investments. And savvy shoppers not only look for great value, but also peace of mind. Protection plans can help by making sure that such expensive devices remain in good working condition when the time comes to trade in and upgrade to the latest and greatest.
Mobile device owners can be very hard on their smartphones or tablets, resulting in accidental damage and loss so you might want to consider purchasing a protection plan. When purchasing a protection plan it is important to review the terms and conditions, according to the experts at Assurant Solutions, a leading global provider of extended warranties. Some plans offer a wider range of protection than others.
Be sure to ask the following questions: Is the plan transferable to the gift recipient? Is accidental damage covered? What about loss and theft? Can the item be traded in later for store credit toward an upgrade? Your recipient might not need all features, but you should know what you are getting. In addition, every shopper should remember to keep their receipts.
More information can be found at www.assurantsolutions.com.
Additional protection for expensive technology is a thoughtful way to ensure your mobile gift will stick around for a long time to come.